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Uncategorized Archives • Daniela Patroncini
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A chi la racconti? La voce dei commercianti che hanno scelto la rete per sviluppare il proprio business: Nico Caradonna

Ne abbiamo chiacchierato, ne abbiamo predicato, ne abbiamo blaterato per mesi, ripetutamente, su questo blog del fatto che una corretta presenza in rete è in grado di migliorare considerevolmente il business di ogni impresa, anche della più piccola purché sia ben gestito e amministrato.

Abbiamo parlato di teoria, abbiamo ragionato sulle buone pratiche da seguire, abbiamo visto insieme come applicare il know how passo per passo ma, sebbene la rubrica #smm4shop fosse una pietanza gustosa, mi sembrava mancasse di qualcosa, di quell’ingrediente segreto che trasforma un buon piatto in una esperienza a tutto tondo.

Ci ho pensato su durante l’estate quando una mattina mi sono svegliata e ho scoperto l’acqua calda: ma che segreto e segreto? L’ingrediente ce l’abbiamo tutti sotto il naso, solo che non lo vediamo: l’ingrediente segreto è l’esempio! E’ guardare cosa hanno fatto gli altri (magari quelli che ce l’hanno fatta, eh), leggerli, ascoltarli e capire attraverso le loro esperienze le dinamiche e i meccanismi che stanno regolando il loro successo. Continue reading A chi la racconti? La voce dei commercianti che hanno scelto la rete per sviluppare il proprio business: Nico Caradonna

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